이전 슬라이드로 이동하기 다음 슬라이드로 이동하기

이전사진 다음사진

K-Beauty Play, a Global Showcase of Korean Beauty, Opens in Busan

- K-Beauty Play opens its Busan branch as a K-Beauty experience and promotion center -

- First expansion outside Seoul to support local SME cosmetics brands and foster their global growth -

The Ministry of Health and Welfare (MOHW, Minister Jeong Eun Kyeong) announced that K-Beauty Play, a comprehensive exhibition and experience space for cosmetics products from Korean SMEs, opened its third center, in Seomyeon, Busan, on June 19, 2026.